Echinacea (Echinacea purpurea /angustifolia) also known as purple coneflower, is a perennial herb that is native to the central to southeastern areas of the United States. While it only grows wild in the US, it is also widely cultivated in Europe. Echinacea grows up to twenty inches in height, producing large, beautiful, daisy-like purple flowers, although some varieties sport white flowers. The “cone” of the flower is prominent and distinctive. If you press on the cone, you will notice that it has sharp points, similar to the Echinoderm family of animals, such as the sea urchin, thus the “Echi” name.

Native Americans and early settlers recognized the health supportive benefits of this plant *. Today, it is considered an excellent choice to support immune health all year long.*

Nature’s Answer super concentrated Echinacea is alcohol-free. Made from 1,000 mg of herbs, it has the power to support a healthy immune system.*Nature’s Answer Echinacea gives you the benefits that have been known for years. And because it’s a liquid extract, it absorbs more quickly than tablets or capsules.

The Added Assurance of our Advanced Botanical Fingerprint Technology®

All plants have unique chemical characteristics, markers, and natural patterns that can be used to identify them (just like human fingerprints). Our in house laboratory has accumulated and preserved over 800 plant specimens, creating one of the most comprehensive collections of genetically verified plant specimens found anywhere in the world. Our state of the art laboratory equipment has identified each and every plant’s distinctive botanical fingerprint, which we then use as our baseline to analyze the quality and purity of every incoming botanical used to manufacture our products. This unique process is our Advanced Botanical Fingerprint Technology®, and we take great pride in knowing that it allows us to completely assure you that your products contain only the highest quality botanical ingredients.