This controlling gel takes hold to the extreme. Formulated to include extraordinary ingredients that grab on to style and hold on tight. With the strongest hair gel from our Eco Chic® Hair Care collection, you can stand firm in the spotlight.

This styling gel will not dull, strip color, or damage your hair. It’s color-safe, paraben-free, and cruelty-free. Look in the Ingredients tab for a listing of USDA certified organic ingredients. Since 1979, Giovanni has been offering product lines for every hair type from fine to textured.

Giovanni hair care…bridging the gap between natural and salon-quality.

Directions: Work L.A. HOLD™ Styling Gel through damp or dry hair, styling as you go for a professional finish. Set with L.A. HOLD™ Hair Spritz for added shine and wash out effortlessly with warm water at the end of the day for a conditioned feel that will make you want to use our strongest hair gel again and again!